Families looking for assisted living start online. Usually it is an adult child, searching on their phone, comparing several communities at once.
With so many blog posts, e-books, and information out there in the digital world people often overlook the power of actual books.
A high quality marketing video increases brand recognition, generates leads, and promotes the value of your senior living community in ways a
Facebook remains one of the most-used social platforms among older adults. Pew Research Center found that 46% of Americans 65 and older
Marketing your senior living facility needs some smart approaches to interest seniors when making a major life decision. Hosting events and promoting
The lifeblood of a senior living community is the occupancy rate at its properties. Senior Housing Occupancy Rates help marketing and sales
With the growing market for senior living housing comes a growing amount of available information that senior living companies can use to
Families no longer search for “nursing homes”. They search for “assisted living”, “memory care” or “independent living near me”, and the words
More Boomers are reaching the age where they are considering senior living, for themselves or for a parent. Many are caring for
Your website is your community’s best salesperson. It works around the clock and is often the first place a family meets you.
Families researching senior living have a lot of questions, and they take most of them to Google first. A blog is how
Independent living buyers are not who many marketers think they are. Today’s prospects, and the adult children helping them, research online, compare
